paid social

Paid ads on Instagram, Facebook and TikTok

We run Meta and TikTok ads to precise segments: expats in Serbia, locals by neighbourhood, tourists, business owners.

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what's included

What's in paid social

Audience segmentation

Interests, language, geo by area, lookalikes and retargeting.

Creatives

Static and video creatives per segment, refreshed regularly.

Lead forms & messaging

Leads via forms, WhatsApp, Instagram Direct and Telegram.

Pixel & Conversions API

Accurate event tracking to optimize for leads.

When it works best

Paid social shines where demand needs creating: new services, openings, events, beauty and medical, real estate, education. Paired with SMM it lowers cost per lead through warm audiences.

FAQ

What does a lead cost?

It depends on niche and offer. The first 2–3 weeks are testing; after that cost per lead stabilizes.

Can I target only English or Russian speakers?

Yes — Meta lets us target by interface language and interests, and by location within Belgrade.

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